Logo and brand identity design

Logo design in Murcia: a brand people recognise

We design logos and brand identities for businesses in Murcia: we start from your strategy, create a coherent visual system (logo, colours, typography) and leave it ready to use on the web, social media, stationery and audiovisual production.

More than a drawing

A logo is part of a brand system

A logo works when it is recognised quickly, looks good at any size and fits what the company wants to convey. That is why we do not start by drawing: we start by understanding who you are, who you are addressing, what makes you different and where your brand will be seen.

Then we define the complete system: logo and versions, colour palette, typefaces, image style and usage rules. That way the brand looks the same on the website, on social media, on a poster or in a video, and anyone on your team or at a supplier can apply it properly.

What is included

What you receive in a brand identity project

Strategy and concept

Analysis of your company, audience and competition, and a brand idea that justifies the design.

Logo and versions

Main logo and variants (horizontal, vertical, symbol, positive and negative) in the formats you need.

Colours, typography and style

Palette, typefaces and image criteria so everything you publish looks like the same brand.

Brand guidelines

A document with the usage rules, ready to share with your team and suppliers.

Quote

How much it costs to design a logo

There is no standard rate: it depends on whether you need only a logo or a full identity, the number of applications and the prior research. At DKZ Studio logo and identity design are quoted individually. If you need graphic design on an ongoing basis, Pack 3 (€1,450 a month + VAT) includes brand redesign and unlimited graphic design.

You can see more about how we work in visual design and branding.

Free audit in 24 hours

What does ChatGPT say about your business in Murcia?

We’ll show you, for free. We check how you appear in ChatGPT, Gemini and Perplexity, and how your website and social media are doing. You get the report in 24 hours, no strings attached.

€13 a day + VAT

That’s the cost of the Global AI Manager: your marketing with AI for €390 a month, no lock-in. Only 15 places for new companies.

Service packs

Your marketing shouldn’t give you work. It should give you results.

Start with the Global AI Manager and, when you need it, add a team, production, advertising and web with packs 1, 2 and 3.

Entry point · AI marketing

Global AI Manager

A DKZ Studio professional manages your website, social media and automations, backed by more than 20 premium AI licences. That’s €13 a day + VAT, with no lock-in, and you start with a free audit in 24 hours.

€390 +VAT / month

Just €13 a day + VAT · No lock-in

  • —A dedicated professional manager
  • —20+ premium AI licences included
  • —Management and upkeep of your website
  • —Social media with AI-created content
  • —Marketing and customer-service automations
  • —Monthly results report
  • —Free AI audit in 24 hours to get started

Ad management and on-site production are not included: you’ll find them in packs 1, 2 and 3. Only 15 places for new companies.

Request my free audit →
Pack 1

Boost your reach

590€ +VAT / month

Growth, client acquisition and visual improvement.

  • —Social media management (IG + FB + TikTok)
  • —3 posts and 3-6 stories / week
  • —Photo/video production every 2 months
  • —1 SEO blog article a month
  • —Monthly newsletter + metrics report
Choose this pack
Pack 2

Autopilot mode

920€ +VAT / month

Performance, lead generation and smart processes.

  • —Everything in Pack 1, expanded
  • —Google Ads + Meta Ads campaigns
  • —Google Business Profile optimisation
  • —Landing page with automated forms
  • —WhatsApp customer-service chatbot
Choose this pack
Pack 3

All Inclusive 360

1450€ +VAT / month

Comprehensive strategy, website maintenance and active campaigns.

  • —Everything in Pack 2
  • —Web or e-commerce design (up to 5 pages)
  • —Complete brand redesign
  • —Automated funnel with CRM
  • —Unlimited graphic design + monthly meeting
Choose this pack
Brands that trust us

Frequently asked questions

How much does a logo cost in Murcia?

It depends on the scope: a stand-alone logo is not the same as a full identity with brand guidelines. At DKZ Studio it is quoted individually after we learn about your project.

What is the difference between a logo and a brand identity?

The logo is the main symbol. Brand identity also includes colours, typefaces, image style and usage rules, so everything looks coherent.

Can I redesign a logo I already have?

Yes. We analyse what works and what does not, and decide whether an evolution or a full redesign makes sense. If customers already recognise you, we usually prioritise continuity.

Do you also apply it to the website and social media?

Yes. As an agency, we apply the identity to the website, social media, stationery and audiovisual production, so the brand looks the same everywhere.

Where we are

Our agency in Murcia

We are at Calle Clavel, 8, 2ºA, 30100 Murcia. We are available Monday to Saturday, 9am to 8pm, on +34 634 893 867 and at hola@dkzstudio.es.

See our marketing agency in Murcia page and our teams in Cartagena, Alicante, Almería and Valencia.

Let’s talk about your project

Tell us what you need and we’ll send you a tailored proposal, or request your free audit in 24 hours.

Prefer to reach out directly?

hola@dkzstudio.es634 893 867